The Brief
Nara is a PR company specialising in the tech and business sector. They work with change-makers and game changers, and they needed a visual identity that reflected that.
The Solution
Using inspiration and visual cues from the world of tech start-ups, the visual identity for Nara places them in the same visual world as their clients. The modern typography and vibrant colours are paired with traditional style illustrations which reflect the fusion between the tradition of news and the innovation of their clients.
Illustrations by Alexander Pokusay